TASK 5 - CREATIVE RESUME

POSITIVE HUMAN EMOTION

IDEA : Stay healthy and save the world 

CONCEPT    : The designer shows a people that riding a bicycle and burning off their calories. And the wheels of the bicycle was represents the earth. 

RATIONALE : The rationale that we can get from this poster is every mile we don't drive will save one pound of carbon dioxide. The poster also calling all people to do their part and responsible to saving the earth. While exercising, they can help save the world.  

Task 4 - Empathy (Positive and Negative Human Emotions)

NEGATIVE HUMAN EMOTION

IDEA  : Smoking kills

CONCEPT    : The designer use a cigarette corpse to show that smoking can harmful to health and will leads to death.

RATIONALE : There are not so much font and colour. But, the black background and the cigarette corpse will automatically send a fear feeling to people. They will realize that smoking can kills and give a negative impact to health.